Visual Directive Specialist

Date Posted August 18, 2023
  • Department Visual Merchandising
  • Location Toronto, ON
  • Job ID 120787

YM Inc. was founded on the strength of a single retail store in the heart of downtown Toronto in 1975, under the name Stitches. Today we are one of North America’s leading apparel retailers operating over 700 stores across Canada and the United States under the following banners: Stitches, Urban Planet, Urban Behavior, Sirens, Urban Kids, Suzy Shier, Bluenotes, West 49, Mandee and Charlotte Russe.

Our goal is to sustain performance that exceeds expectations. We are committed to creating a culture where people feel valued and inspired to achieve results. We give our people the appropriate tools, freedom and authority to make decisions. They are accountable for their actions and we recognize their efforts and reward their results. We attract and nurture the best people by providing leadership opportunities, career development and continuous learning. We are committed to leading by example and with integrity. We treat people with respect and dignity, promote the benefits of diversity and address challenges in a direct and compassionate manner. We engage people in our goals and objectives; we listen and act on new ideas where possible. That is our Philosophy.

The Visual Directive Specialist works directly with Field Visual and Operational teams to maximize Company visual presentation by identifying market needs and develop appropriate strategies to support brand, image and sales initiatives. The Visual Directive Specialist is responsible for maximizing sales productivity through effective implementation of visual presentation strategies and directives within Forever21, support store operations in the overall store merchandising, coordinate all visual presentation activities at store level and train store personnel in the area of visual presentation.

Essential Job Functions

  • Implement visual presentation strategies with store personnel, ensuring visual directions meet Company standards
  • Liaise with all field visual personnel, ensuring all visual updates are communicated via phone and email in an effective and timely manner
  • Ensure marketing is coordinated and executed effectively
  • Coordinate all visual presentation activities pertaining to designated Forever21 stores
  • Contribute ideas to enhance Sirens field visual presentation.
  • Communicate and coordinate changes and action plans with the Visual Team and Operational Team (manager and DM)
  • Analyze Forever21 store merchandising strategies to elevate Company standards
  • Analyze merchandise results and create plans to maximize sales
  • Support the effective execution of new store openings and all new store visual rollout initiatives

Related Work Skills

  • Excellent merchandising and visual presentation skills
  • Ability to assess businesses in order to identify growth opportunities
  • Creative and energetic
  • Strong communication skills, both written and verbal
  • Effective time management and multi-tasking skills
  • Excellent interpersonal and leadership skills


  • Post-secondary education in fashion arts or a fashion related field preferred
  • 3+ years’ of retail management or visual merchandising experience is required

What we offer:

  • Competitive Compensation Package
  • Health and Dental Benefits Plan
  • Paid Sick Days
  • Employee Discount
  • Tuition Reimbursement
  • Ongoing Training and Development
  • Career Advancement Opportunities
  • Being part of an amazing, supportive and collaborative team

YM Inc. is an equal opportunity employer. If chosen to participate in the selection process, accommodations are available upon request. We will consult with the applicant to provide or arrange suitable accommodation in a manner that takes into account the applicant’s accessibility needs.

Job Type: Full-time

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