• why we collect your personal information;
• the information that is collected by YM;
• how we use and store your information;
• how we may share your information; and
• how you may contact YM
Unsolicited Emails and Telephone Calls
Please do not share/send personal information (and particularly financial/credit card information) in response to any unsolicited e-mail or phone call that appears to come from YM or its affiliated companies or brands. We will not contact you and ask for such information; such information is only submitted when completing an order.
Why do we collect your personal information?
What personal information does YM collect?
Information about you
This information may include:
• your name, address (including postal/zip code) and phone number;
• your date of birth;
• your location;
• your e-mail address;
• your IP address;
• photographs or videos of you;
• your resume;
• proof of your identity; and
• any other information that you may voluntarily provide through the Site or other means, including through Facebook, Twitter, Youtube, Flickr, Tumblr, Vimeo, Pinterest, Instagram, any sort of mobile communications device or any other social media.
We may also receive information about you from other sources in compliance with applicable privacy legislation, such as updated address information or previous employment related information. This information may help us to improve our ability to service your needs.
Cookies and other digital markers
When you visit or interact with us, we and our third party service providers may use technologies that automatically collect information about how you access, navigate and leave our Site. For example, we will collect information on what other website you came to before visiting the Site, what browser type and operating system you are using, the internet protocol (IP) address you are accessing the Site from, the pages you are navigating through and what website you go to after visiting our Site. In general, we do not associate this type of information with personal information about you except in the case of an investigation into our website security.
Our Site may use pixels files and cookies to manage our on-line advertising programs. Pixel files and cookies may keep track of your browser so that you will be recognized when you visit other website. We also use pixel files to determine when you have opened a promotional communication from us. These pixel files are generally valid for a limited number of days and are provided by our ad management providers. Our ad management providers use these pixel files and cookies to populate an advertisement for YM when you visit certain other websites.
If you would prefer not to accept cookies, most browsers will allow you to: (i) change your browser settings to notify you when you receive a cookie, which lets you choose whether or not to accept it; (ii) disable existing cookies; or (iii) set your browser to automatically reject any cookies. You may also set your e-mail options to prevent the automatic downloading of images that may contain technologies that would allow us to know whether you have accessed our e-mail and performed certain functions with it.
You may also opt-out of network advertising programs that track your activities across multiple websites to deliver personalized advertising content to you. Please visit Digital Advertising Alliance of Canada Opt-Out Page, NAI Opt-Out Page and the Ad Choices Opt-Out Page.
These websites provide tools that identify member companies that have cookies on your browser and provides mechanisms to opt-out of those cookies. You will still receive other types of advertising from participating companies; however, it will not be based on your interests. Deleting browser cookies can remove your opt-out preferences, so you should use these tools periodically to ensure that your preferences are up-to-date.
How we use your personal information
Casting Call / Modeling for our Company
From time to time we may have modelling opportunities for individuals for YM. If we do announce a casting call or desire a model for our company we will identify what information, photographs or videos that we would like to receive and if you send us information about yourself in response to such a request, your consent shall include our right to share the information and content that you provide with third party modelling or talent agencies for such casting call or modelling purposes.
You may submit your resume by uploading it through our Site or e-mail it for certain positions in our stores or at our head office in either the United States of America or Canada. Our human resources department (or a third party human resources service provider) may use that information for the purposes of potential employment with us and related human resources purposes.
Our Service Providers and Government
We may also share your personal information with governmental agencies or other entities to assist us in fraud prevention or investigation or where we are required or permitted to do so by law or contract. We may do so when trying to protect against or prevent actual or potential fraud or unauthorized transactions, or investigating fraud that has already taken place. In addition, we may disclose your personal information to third parties who you have authorized to obtain that information.
Sharing within our Organization
Information we collect from you may be shared between all points of contact within YM if it is necessary to share that information for the purpose for which we collected it.
In the event that YM or its business is sold to or merges with another company, we may disclose your personal information to the purchaser or the new company.
How YM protects and stores your personal information
Your personal information will be kept confidential. It is stored and processed on computers located in Canada and the United States of America maintained by our third-party service providers. Your personal information will be subject to the laws of those jurisdictions, including laws that allow for law enforcement access. These laws may be different from the laws of the jurisdiction in which you reside. We use administrative, procedural and technical safeguards to protect your information against loss or theft as well as against unauthorized access or disclosure in order to protect your privacy. These protections include firewalls and encryption.
While we use reasonable efforts to protect your personal information, we cannot ensure or warrant the security of any information you transmit using the Internet, third party digital networks, websites, mobile devices, the Site or any social media platform.
We cannot be responsible for Internet fraud or theft. Please keep this in mind when providing information through the Site.
How long do we retain your Personal Information?
YM retains your personal information for as long as necessary to fulfill the purpose(s) for which it was collected and to comply with applicable laws. Your consent to such purposes(s) remains valid after any termination of our relationship with you.
Children and this Site
We will not knowingly collect or retain any personal information of visitors to our Site who are under the age of 13, unless we obtain parental or legal guardian consent.
Please note that children under the age of 13 may not participate in casting calls or modeling initiatives, and may not apply for employment with YM.
Exercising your options about receiving promotional communications
We want to communicate with you only if you want to hear from us. If you do not want to receive communication or promotional information you can:
Write to us at YM Inc. (Sales), 50 Dufflaw Rd., Toronto, Ontario, CANADA, M6A 2W1, Attention: Privacy Officer.
Use the UNSUBSCRIBE link found in every electronic message you receive.
Our links to other sites
In addition, our Site may include content (including through social media platforms or applications) that is streamed by our Site but hosted or made available by third parties. YM IS NOT RESPONSIBLE FOR ANY DAMAGES ARISING FROM AND EXPRESSLY DISCLAIMS ANY LIABILITY ASSOCIATED WITH HOW SUCH THIRD PARTIES COLLECT, STORE, USE OR DISCLOSE YOUR PERSONAL INFORMATION. If you choose to view such streamed content, you should review the privacy policies that govern such content.
If you do not want to receive promotional material from YM or if you wish to update or correct your personal information please contact us by email at: email@example.com
Please also visit the following associated policies for further information:
Social Media Policy: online at
Website Terms and Conditions of Use: online at
For further questions or concerns, please CONTACT US